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Remember the Pepsi Challenge? Well we do it with our rum! Last round we went head to head with the most popular vodka in the U.S. and guess what? People chose SoCal Rum 9 out of 10 times. Check out the video on our social media sites, it’s hilarious!

We’re at it again! This time the challenger will be a leading white rum you’ve probably heard of, we’re betting when you taste them side by side you’ll pick the fresh clean taste of SoCal…the game is afoot!

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